IBSN Changes Name to Selero, Inc. PDF  | Print |  E-mail

Denver, CO – February 24, 2006 – IBSN, Inc. today announced it is changing its name to Selero, Inc.™. The new name is derived from the Latin word “celero” which means “to accelerate”, and it was chosen because it matches both the most urgent competitive challenge faced by Selero™ customers in the securities industry and a primary business value delivered by Selero™ solutions.

Today, companies choose Selero’s integration, routing, monitoring, and intelligent information network solutions to streamline processes spanning trading partners, in-house systems, and exchanges. Selero™ excels at accelerating end-to-end processes clogged by different message formats, transport protocols, and multi-party coordination requirements. “Our mission is to provide customers with the intelligent connectivity they need to quickly adapt to a changing business environment without being bogged down by its inherent technical diversity”, said Fred Horn, Selero™ CEO. In addition, the Company also incorporates partner products and customer applications in its solutions to deliver additional intelligence on top of the Selero™ connectivity platform.

 

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About Selero, Inc.™
Selero, Inc.™ is a leading provider of integration, order routing, monitoring and Application On-Demand Network solutions to the securities industry. Since 1998, the Company has been providing rapid connectivity between trading partners and between home-grown and third party applications within organizations. Selero’s customers include exchanges, retail brokers, market makers, regulatory bodies, and others. To learn more about the Company, visit www.selero.com.

 

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Dominet Hotline : 1-866-366-4638
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Main Number : 303-914-2800 

Customer Testimonials

"We are very pleased with the speed and stability of Selero's system. The monitoring interface provides detailed visibility into our order flow, allowing us to mitigate operational risk"

-Mike Paulyson
Managing Director of NYSE Floor Operations

Mission Statement

Selero’s mission is to give its customers the tools they need to achieve best execution and to maximize profits. Selero's solutions are designed to be fast to implement, fast to operate, and fast to change in response to real-time market dynamics. Selero's customers include asset managers, broker dealers, exchanges, ECNs, ATSs, dark pools, and regulators.
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